I think the survey is an awesome idea. I gave my answers the day it came out.
However, I think the survey could be broader in it's questions, so that they are not just shooting related. I think that our shooting based sponsors already know what the average IPSC shooter owns or buys as far as shooting related products. If the survey included questions about non-shooting related activities, (hobbies, cars, computers, food, drink), the results could be better used to court NON-shooting related sponsors. If, for example, 80% of our members were computer users, I think computer product companies might want to advertise at our events. With actual numbers from our members, we could present hard data to these companies. More mainstream sponsors would be good for gun owners in general and our sport in particular.
Just my $.02.